The City Council has established a Tourism Advisory Board [TAB] which was launched in November 2013. This will bring together businesses from across tourism to support, guide and advise the authority on its approach to tourism and will review the current Tourism Strategy and help produce a new one for the city. The TAB will also consider the future role and governance of the Tourism Service (Visitbrighton) in the context of challenging public sector financial settlements.
The service will continue to focus on digital and media as the main marketing tools and will target international scientific and association conferences alongside established conference business.
The Tourism Service has recently merged with the Venues service to drive out more efficiencies and to make best use of the talents of both services.
Deliver an increasing focus on eco-tourism and enhance collaboration with the South Downs National Park.